our Approach

Heavy Metals (in trace amounts) are naturally occurring

Heavy metals have always existed naturally in soils worldwide. They are, in fact, part of the ecosystem. Weathering, erosion, volcanos, and even sea-salt spray spread these metals into soil, where they are absorbed by plants.
Plants absorb heavy metals in the soil through their root systems

All plants, even those grown in a backyard garden, absorb heavy metals. While these quantities are minute, the presence is understandably concerning.
We minimize your exposure by testing twice

Our peak-harvested fruits and veggies are tested twice for heavy metals. First, right when they are harvested. Second, we test our finished batches and only sell those that pass our strict standards.
Don’t worry, our process and packaging are free from heavy metals.

Rest assured, our production process is designed with safety in mind. We ensure that no heavy metals are introduced at any stage, from sourcing clean ingredients to careful manufacturing and packaging practices, all to protect the purity of our products for your little ones.
Rest easy: feeding your family Amara is the safe and healthy choice

Not only are our products well within strict safety standards for heavy metal content, they are also filler and additive free, non-GMO, have no added sugars*, and are entirely organic, designed to provide a safe, trustworthy option to support your family’s nutrition and health.

*not a low calorie food

Safety is our priority

Learn About Amara's Safety Promise

Meets federal regulation standards
Every batch is tested
Amara is safe for all ages
Third Party Certified for heavy metals with the Clean Label Project

Learn More

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3 Ways to Minimize Exposure

Food for thought

Low Heavy Metals ≠ Healthy

Low heavy metals does not equal healthy. These ingredients are low in heavy metals (and nutrients):

Added Sugars
Refined Flour
Refined Sugars
Artificial Colors and Flavors
Additives and Preservatives

Your Questions, Answered

Heavy metals, such as lead, cadmium, arsenic, and mercury, are naturally occurring elements found in soil and water. They can enter the food supply through crops, particularly in fruits, vegetables, and grains. In baby food, these metals are a concern because young children are more vulnerable to their effects due to their smaller size and rapid development. Prolonged exposure can potentially affect brain development and overall health. While it’s impossible to eliminate heavy metals entirely, steps like sourcing clean ingredients, testing, and avoiding certain crops can help minimize exposure.
Yes, Amara tests its baby foods for heavy metals. Every batch is tested to meet strict FDA and USDA safety standards. Amara also works directly with suppliers to ensure the quality of raw materials and compliance with federal heavy metal regulations, alongside maintaining organic and non-GMO certifications
We work to minimize heavy metals in our products by sourcing directly from trusted suppliers who meet strict federal and third-party safety certifications. We have a rigorous supplier approval program, conduct regular testing of all batches to meet FDA and USDA safety standards, and prioritize organic and non-GMO ingredients. Additionally, our team focuses on nutrient-dense crops while avoiding fillers and additives that could dilute nutrition.
What are considered safe levels of heavy metals in baby food are guided by recommendations and regulations from authorities like the FDA, which aim to minimize long-term exposure to these naturally occurring substances. While it’s impossible to completely eliminate heavy metals due to their presence in soil and water, companies can take steps to reduce their levels through careful ingredient sourcing and rigorous testing. At Amara, we prioritize safety by exceeding industry standards, partnering with trusted suppliers, and thoroughly testing every batch to provide clean, nutritious food for your little ones.